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Consumer Insights Intern

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Santander

Oct 6, 2023

Applications are closed

  • Internship
    Full-time
    Off-cycle Internship
  • Marketing
    Business, Operations & Strategy
  • Boston

Requirements

  • An undergraduate student with an expected graduation date between Fall 2024 - Spring 2025
  • Major in Business Administration, Marketing, Analytics, Statistics, or related field
  • A cumulative GPA or 3.0 or above
  • Excellent written and verbal English language skills
  • Experience with Excel and PowerPoint
  • Strong analytical and problem-solving skills
  • Adaptability to work in a fast-paced market environment
  • Solid professional and personal work ethic
  • Ability to work independently on special projects
  • Ability to work in an environment that supports employees from all backgrounds and fosters an environment of inclusion.

Responsibilities

  • The Consumer Insights Intern will support our Insights & Measurement Team. Core responsibilities are not limited to, but may include:
  • Support Analysis and Measurement:
  • Brand Measurement
  • Analysis of historical brand tracking data to understand opportunities for Santander brand investment (awareness, consideration, usage)
  • Brand Value Prop
  • Support brand lift measurement of new brand value proposition
  • National Expansion
  • Support the development and optimization of national expansion, product development, positioning and launch, client impact of rollout/conversion, etc. through primary research
  • Support Key Research Functions:
  • Online Communities
  • Support online community aligned with key organizational priorities
  • Support additional research functions and project management tasks as needed

Here to help you prosper

Finance
Industry
10,001+
Employees
1857
Founded Year

Mission & Purpose

Santander is a leading global bank, founded in 1857 and headquartered in Spain, and is one of the largest banks in the world by market capitalisation. It provides a wide range of financial products and services, including personal and corporate banking, wealth management, and insurance. With a strong presence in Europe, Latin America, North America, and Asia, Santander's mission is to help people and businesses prosper by offering customer-centric solutions. Its purpose is to support growth and innovation while fostering responsible banking practices to benefit individuals, businesses, and communities.