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Sales On Premise Graduate

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Red Bull

Jan 16, 2025

Applications are closed

  • Internship
    Full-time
    Placement Program
  • Sales & Business Development
    Marketing
  • Amsterdam

Requirements

  • Minimum 1 year of professional experience (e.g. internship, traineeship or full time employments) in an commercial environment
  • A strong and proven affinity for, and experience in, the On Premise industry (hospitality and/or events)
  • Open personality and eager to learn
  • An entrepreneurial mindset: 'making the impossible possible'
  • Proven hands-on mentality and strong analytical skills
  • Native Language Dutch, Fluent in English

Responsibilities

  • Within the On Premise team, we have three specialized field teams, each designed to maximize our impact in outlets and ultimately increase the number of cans in consumers' hands.
  • The primary focus of the field teams is to secure distribution, while also elevating the overall execution by expanding the product assortment, enhancing visibility, and driving product or brand activations.
  • By joining the Field Sales team for your first rotation, you’ll have a unique opportunity to gain a deep understanding of the fundamentals of sales.
  • This rotation will allow you to learn firsthand how to create effective strategies that drive sales and build strong relationships with key outlets.
  • This experience will serve as a solid foundation for your commercial career, providing insights that will be invaluable as you move forward in the program.
  • The Trade Marketing Team connects Marketing and Sales by adapting marketing strategies to sales initiatives, ensuring activities align with brand guidelines for optimal commercial outcomes, and regularly analyzing results for improvement.
  • The On-Premise Events & Festivals team is responsible for consumer strategy and initiatives for both owned events and third-party festivals, delivering impactful initiatives to win the hearts of consumers.
  • By joining the marketing team, you can fully utilize your creativity while learning everything about structured advanced project- and budget planning.
  • The Key Account team in On Premise focuses on national chains across various segments, including accounts such as Hema, KFC, Holland Casino, Vermaat Catering, Van der Valk, and Dunkin' Donuts.
  • The main challenge for this team is to secure and maintain distribution across a diverse range of accounts while also fostering strong relationships and effective stakeholder management with these clients.
  • To ensure long-term, sustainable growth, we emphasize the importance of solid trade agreements, driven by detailed customer planning in collaboration with the Trade Marketing and Field teams.
  • By joining the Key Account team, you’ll have the opportunity to make a significant impact on some of the largest accounts in the Netherlands.
  • Even optimizing the smallest details can lead to substantial results, driving major improvements in the business.

FAQs

What is the duration of the Graduate Program?

The Graduate Program lasts for 18 months, starting in July 2025.

What departments will I rotate through during the program?

You will rotate through three of the four key sub-departments: Field Sales, Trade Marketing, Key Accounts, and the Data Team.

What is the primary focus of the Field Sales team?

The primary focus of the Field Sales team is to secure distribution and elevate overall execution by expanding product assortment, enhancing visibility, and driving product or brand activations.

What qualifications are required to apply for this position?

A minimum of 1 year of professional experience in a commercial environment, a strong affinity for the On Premise industry, an open personality eager to learn, an entrepreneurial mindset, proven hands-on mentality, strong analytical skills, and fluency in Dutch and English are required.

Is there a deadline for applications?

Yes, the deadline for application is on the 31st of January.

Is prior experience in the hospitality or events industry necessary?

Yes, a strong and proven affinity for, and experience in, the On Premise industry (hospitality and/or events) is required.

Does Red Bull encourage diversity in its hiring process?

Yes, Red Bull is an equal opportunities employer and values a diverse workforce.

Will I have an opportunity to work on marketing projects?

Yes, you will have the opportunity to join the Marketing team, focusing on trade marketing and event initiatives.

What kind of companies will I be working with as part of the Key Account Management team?

You will be working with national chains across various segments, such as Hema, KFC, Holland Casino, Vermaat Catering, Van der Valk, and Dunkin' Donuts.

Are there opportunities for creativity in this role?

Yes, especially in the Marketing team where you can utilize your creativity while learning about project and budget planning.

Will I receive support in my career development during the program?

Yes, your delivery and contribution during the program will shape the scope of your future at Red Bull, providing support for your career development.

Red Bull Gives Wings to People and Ideas

Retail & Consumer Goods
Industry
10,001+
Employees
1987
Founded Year

Mission & Purpose

Red Bull Gives Wings to People and Ideas. This drives us - and all we do - since 1987. Today, Red Bull operates in over 170 countries selling more than 7.9 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Becoming the #1 energy drink in the world is a journey of passion and hard work. It’s about asking ourselves every day: how can we do it better? Check out our open roles to become part of the world of Red Bull.