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Trade Marketing Direct Pharma – Internship

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Haleon

Oct 4, 2024

  • Internship
    Full-time
    Summer Internship
  • Marketing
    Research & Development
  • Milan
  • Quick Apply

AI generated summary

  • You should have a degree in Economics/Marketing, fluency in English, strong Excel/PowerPoint skills, analytical abilities, communication skills, and a proactive, detail-oriented, solution-focused mindset.
  • You will support sell-out activations, monitor commercial strategies, analyze competitors, track channel performance, manage external partners, and collaborate with sales for effective strategy execution.

Requirements

  • University Degree in Economics and Management / Marketing
  • Fluency in English
  • Use of all Office package (with focus on powerpoint and excel)
  • Smart approach with dashboards and databases to monitor performance
  • Market data analysis and understanding
  • Enthusiastic, creative person who thinks in terms of solutions, curiosity and passion for his job
  • Analytical skills
  • Effective communication skills
  • Good Business acumen
  • Details orientation
  • Ability to work in fast paced environment
  • Ability to work with the data
  • Well organized and disciplined
  • Proactive in problem solving
  • Young talent who is interested in pharmacy business or in commercial functions
  • Previous experience in Trade Marketing, Marketing or Analyst position is a plus
  • Person who enjoys interacting with cross-functional team and learning from interactions with different people

Responsibilities

  • Support in implementation of sell-out activation and canvass executions.
  • Monitoring commercial strategies execution in order to leverage good performance and suggest corrective actions if needed.
  • Analysis of competitors’ plans and strategies through the analysis of market data and collecting insight from field.
  • Direct Pharma Channel performance and KPI Tracking (sell-in and sell-out)
  • Support in managing relation with external partner and agency (merchandising, pos materials developer, creative agencies, etc...).
  • Collaborate with Sales and Sellout specialist field forces to ensure brilliant execution and deployment of the strategy in the Point of sale.

FAQs

What is the role of the Trade Marketing Intern at Haleon?

The Trade Marketing Intern will develop new commercial opportunities within the Direct Pharma channel, supporting the Trade Marketing Team in creating and implementing commercial strategies through POS materials, selling stories, and promotional development.

What qualifications are required for this internship?

A University Degree in Economics and Management or Marketing is required, along with fluency in English, proficiency in the Office package (especially PowerPoint and Excel), and a keen understanding of market data analysis.

Are there any preferred qualifications for applicants?

Yes, preferred qualifications include being a young talent interested in the pharmacy business or commercial functions, previous experience in Trade Marketing, Marketing, or Analyst positions, and enjoyment in interacting with cross-functional teams.

What key responsibilities will the intern have?

The intern will support the implementation of sell-out activations, monitor commercial strategy execution, analyze competitors' plans, track Direct Pharma channel performance and KPIs, manage relations with external partners, and collaborate with Sales and Sellout specialists.

Is there any opportunity for training or development during the internship?

Yes, this internship provides an opportunity to learn and gain practical experience in trade marketing, commercial strategy, and market data analysis, fostering professional growth within the consumer health industry.

How important is analytical skill for this role?

Analytical skills are essential for this role as the intern will be involved in market data analysis, tracking performance metrics, and suggesting corrective actions based on their findings.

What kind of work environment can interns expect at Haleon?

Interns can expect a fast-paced and dynamic work environment that encourages creativity, collaboration, and proactivity, along with a culture that values diversity, equity, and inclusion.

How does Haleon facilitate communication within teams?

Haleon promotes effective communication among teams by encouraging interactions between cross-functional teams to ensure the brilliant execution and deployment of strategies at the point of sale.

Can you describe the company's approach to diversity and inclusion?

Haleon embraces a diverse workforce, creating an inclusive environment that celebrates unique perspectives, promotes fair outcomes, and fosters respect and understanding within the workplace.

What type of tasks will the intern perform related to competitor analysis?

The intern will analyze competitors' plans and strategies by reviewing market data and collecting insights from the field to inform and enhance Haleon's commercial strategies.

For Health. With Humanity

Retail & Consumer Goods
Industry
10,001+
Employees
2022
Founded Year

Mission & Purpose

Our purpose is to deliver better everyday health with humanity. #HelloHaleon