FAQs
What is the primary responsibility of the Creative Director role?
The primary responsibility of the Creative Director is to define and communicate an overarching creative vision for lululemon in the EMEA region, ensuring it aligns with the global strategy and brand identity while driving regional marketing campaign development.
What qualifications are required for this position?
A BA or BFA is preferred, focusing on Design, Fine Arts, or Writing, along with 5+ years of experience at the Creative Director level and 10+ years of experience managing multidisciplinary creative teams.
What kind of experience is preferred for candidates?
Candidates should have significant experience in creating and art directing successful integrated marketing campaigns for a premium brand and possess collaborative and cross-functional leadership skills.
What will my team structure look like in this role?
You will lead and mentor a regional creative team, collaborating with in-house, agency, and franchise partner teams to create visually stunning assets.
What is the creative team responsible for?
The Creative team is responsible for delivering visual storytelling that embodies the lululemon brand and connects with both new and existing guests, ensuring consistency and regional relevance.
How does this role interact with other departments?
The Creative Director will influence and collaborate with cross-functional teams and regional executive colleagues to ensure creative output aligns with business objectives.
What kind of culture can I expect in this role?
The culture is designed to be positive and inspiring, enabling the creative team and partners to thrive and deliver exceptional work.
Are there opportunities for professional development in this role?
Yes, the role involves mentoring and coaching team members, providing opportunities for professional growth and skill enhancement.
How do we ensure that our creative output meets business objectives?
The Creative Director is accountable for upholding high creative standards and tracking creative performance, which influences future strategies to align with business objectives.
Will I need to work with external partners?
Yes, you will direct and collaborate with agency and franchise partner teams to concept and execute creative campaigns.