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Site Merchandising Manager, EMEA-LATAM

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Microsoft

Nov 5, 2024

Applications are closed

  • Job
    Full-time
    Senior & Expert Level
  • Sales & Business Development
    Marketing
  • London
    Remote

Requirements

  • Extensive experience in ecommerce related role
  • OR Bachelor's Degree in Business, Marketing, Economics, Social Science, Computer Science, Information Technology, or related field AND experience in retail, ecommerce, data science, research, marketing or business-related roles
  • OR Master's Degree in Business, Marketing, Economics, Social Science, Computer Science, Information Technology, or related field AND experience in retail, ecommerce, data science, research, marketing or business-related roles.
  • A deep understanding of digital & ecommerce marketing and sales in a ecommerce site merchandising role(s), both current and emerging strategies and tactics, with the ability to translate them into successful program execution.
  • Quantitative/analytical skills with experience working on web analytics, sales data, and analysis, turning analytics into actionable insights.
  • Excellent communication skills and experience working with executive leaders.
  • Ability to manage relationships with multiple stakeholders in market and corporate teams to secure support for ecommerce initiatives, promotions, and marketing plans.
  • Deep expertise in driving strategies, distilling insights, and establishing best practices from merchandising testing and optimization.
  • Very strong organizational skills, project management skills and attention to detail and ability to manage multiple timelines and sets of priorities.
  • An entrepreneurial spirit that is passionate about building businesses within a fast-paced environment, while changing the way customers perceive our brand and our products.
  • A character that exemplifies Microsoft values including integrity, honesty, openness, personal excellence, constructive self-criticism, continual self-improvement, and mutual respect.

Responsibilities

  • Lead site marketing and online merchandising for Microsoft Store Sites
  • Align with Regional Digital Store Lead, Sub-regional Digital Store Leads, Regional Go-To-Market (GTM) Lead, Demand Generation partners and regional category management on business goals and key priorities.
  • Define the on-site marketing strategy and priorities and illuminates the Store’s business priorities, customer value proposition, simplifies customer journeys & enhances product storytelling. Create a comprehensive plan for visual merchandising for all products sold online.
  • Manage a site merchandising team consisting of full-time employees and vendors, leading the efforts and priorities to business targets and site key performance indicators. You are also responsible for an EMEA based outsourced site merchandising team executing site merchandising operations based on key deliverables and KPIs.
  • Drive growth against key web performance metrics and indicators, such as conversion rates, average order value, attach, etc. to meet unit, revenue & contribution margin targets and customer satisfaction metrics.
  • Contribute experimentation and personalization strategies, capability development and successful implementation together with EMEA and global stakeholders.
  • Build strong cross-functional engagement & priority alignment with the Regional Production Operations team. Find and implement process improvement opportunities to increase efficiencies with campaigns, promotions, product launches & lifecycle management and sales optimization activities.
  • Provide input to online marketing to ensure Store campaigns, offers, product roadmap, etc. are consistent across marketing channels and online.
  • Partner with local and corporate category teams and marketing teams to drive online marketing roadmap and develop deep business & customer insights.
  • Provide insights and input global features, capability and platform improvements partnering with rest of Site Merchandising team, Planning and Engineering. Drive operational, tool and process improvements with key stakeholders, incl. Production Operations and Operations Program Management.
  • Drive with analytics, deliver insights and upside.
  • Use a data-driven approach to merchandising for driving sales and customer satisfaction.
  • Drive EMEA/LATAM Site Merchandising RoB reporting (WBRs, MBRs, Newsletter).
  • Build a culture and practice of testing and optimization to drive gains in performance.
  • Use data, insights, and Voice of Customer (VoC) feedback to improve product value proposition messaging and discoverability.
  • Deliver market insights to Microsoft Store stakeholders and leadership to help inform global online strategies.
  • Share best practices and key learning with Worldwide Site Merchandising peers and business partners.

FAQs

What is the main responsibility of the Site Merchandising Manager for EMEA-LATAM?

The main responsibility is to manage a team that drives the planning and execution of online sales programs and initiatives across the EMEA and LATAM regions for Microsoft Store sites.

What qualifications are required for this position?

Candidates are required to have extensive experience in an ecommerce-related role or a Bachelor's or Master's Degree in relevant fields along with experience in retail, ecommerce, data science, research, marketing, or business-related roles.

Is prior experience in ecommerce necessary?

Yes, extensive experience in an ecommerce-related role is required for this position.

What skills are preferred for the candidate?

Preferred skills include a deep understanding of digital & ecommerce marketing, quantitative/analytical skills, excellent communication abilities, project management skills, and an entrepreneurial spirit.

Will the Site Merchandising Manager work with other teams?

Yes, the Site Merchandising Manager will work in close partnership with regional and local teams, as well as collaborate with various stakeholders including production operations and marketing teams.

What metrics will the Site Merchandising Manager be responsible for driving?

The Site Merchandising Manager will be responsible for driving growth against key web performance metrics such as conversion rates, average order value, contribution margin targets, and customer satisfaction metrics.

Are there opportunities for professional development in this role?

Yes, the role includes building a culture of testing and optimization to improve performance, which supports professional growth.

What type of work environment can I expect?

The role is primarily focused on an online sales environment, working collaboratively with various teams and stakeholders, often within a fast-paced atmosphere.

Is this role location specific?

This is an EMEA role that can be done from a number of locations within the region.

How does Microsoft support diversity and equality in the hiring process?

Microsoft is an equal opportunity employer and ensures that all qualified applicants will receive consideration for employment without regard to various protected characteristics, in accordance with applicable law.

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Microsoft

Technology
Industry
10,001+
Employees
1975
Founded Year

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Every company has a mission. What's ours? To empower every person and every organization to achieve more. We believe technology can and should be a force for good and that meaningful innovation contributes to a brighter world in the future and today. Our culture doesn’t just encourage curiosity; it embraces it. Each day we make progress together by showing up as our authentic selves. We show up with a learn-it-all mentality. We show up cheering on others, knowing their success doesn't diminish our own. We show up every day open to learning our own biases, changing our behavior, and inviting in differences. When we show up, we achieve more together. Microsoft operates in 190 countries and is made up of more than 220,000 passionate employees worldwide.